PlayStation UK Managing Director Fergal Gara has admitted that the decline of Nintendo could ultimately be detrimental to the video game market. Gara says that Nintendo successfully appeals to the younger consumer group that Sony is trying to go after with titles such as Knack and says there would be a huge gap in the market.
“[The decline of Nintendo] could be detrimental to the market, unless people like us raise our game and help tap into the younger consumer group that they serve rather well. That is the challenge to us. We need to bring maybe more family-friendly, more casual experiences into the market. I think there’s a big market segment there that we should take the challenge to engage and I see lots of potential to do that.”
“The DS family was the bestselling format last year, despite the stellar sales of the PS4 for the last four or five weeks, it…
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