Acquiring customers in the digital era is like creating a mosaic: To achieve a beautiful outcome, companies need to find the right blend of tactics.
Table of Contents
Acquiring customers in the digital era is like creating a mosaic: To achieve a beautiful outcome, companies need to find the right blend of tactics.
Table of Contents
Google’s(s goog) Sundar Pichai had a lot to share on stage the Google I/O 2014 keynote on Wednesday. Between Pichai and another half-dozen Googlers, the keynote ran for about 2.5 hours, bombarding attendees with information on new features for Android, Chrome and other initiatives. So it makes sense that some things only got a few minutes of attention, and one of items that was actually the most interesting came when Pichai said Android apps are coming Google’s Chrome OS.
On the surface that sounds great. There’s a bit of a catch though. If you thought the entire Android catalog of apps — some hundreds of thousands of titles — would magically and instantly work on a Chromebook, you thought wrong. These aren’t currently existing Android apps running in some type of virtual machine on a Chromebook. Instead, Pichai used the word “port” a few times, meaning Android software developers can bring their…
Ver o post original 255 mais palavras
‘Muppets 2 – Procurados e Amados’ (Muppets Most Wanted), estreia nesta quinta-feira 26 de junho nos cinema brasileiros, e a Walt Disney liberou cinco novos clipes do longa.
Ver o post original 309 mais palavras
In 2012, Google (s goog) hired Ray Kurzweil to build a computer capable of thinking as powerfully as a human. It would require at least one hundred trillion calculations per second — a feat already accomplished by the fastest supercomputers in existence.
The more difficult challenge is creating a computer that has a hierarchy similar to the human brain. At the Google I/O conference Wednesday, Kurzweil described how the brain is made up of a series of increasingly more abstract parts. The most abstract — which allows us to judge if something is good or bad, intelligent or unintelligent — is an area that has been difficult to replicate with a computer. A computer can calculate 10 x 20 or tell the difference between a person and a table, but it can’t judge if a person is kind or mean.
To get there, humans will need to build computers that can…
Ver o post original 161 mais palavras
The people tasked with developing Google’s (S GOOG) new Android TV product think that this time, time is on their side.
Four years ago, the company made its first big foray into the living room. Google TV was supposed to combine online video with live TV and become a leading software platform for TV manufacturers. But the failure of Google TV is well documented; why would the company try again, as it did Wednesday with the introduction of its new Android TV platform?
“It’s the UX (user experience), it’s the framework, it’s the timing,” said Android Senior Engineering Director Dave Burke when asked that very question during an interview on the sidelines of Google’s I/O developer conference in San Francisco Wednesday.
He pointed to Android TV’s much simpler and more defined user interface, as well as the integration of…
Ver o post original 1.041 mais palavras