Apple’s announcement of a red iPhone 7/Plus yesterday wasn’t just notable for the introduction of a mid-cycle color option, but also because it represented the company’s greatest ever support for the AIDS-fighting charity (RED). Tim Cook said yesterday it was in celebration of ten years’ partnership with the charity, and the PRODUCT(RED) branding was prominent on…

via Apple omits (PRODUCT)RED branding for red iPhone in China, perhaps to avoid AIDS controversy — 9to5Mac

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